Kerri O’Neill

Chief People Officer, UK and Ireland, Ipsos

Kerri spearheaded a decisive shift toward AI augmentation at Ipsos by launching the "Ignite Skills Framework" for 2,000 colleagues. This included a "Skills Discovery Tool" that provided a data-rich view of organisational capability. Her "AI Fortnight" initiative, featuring practical labs and hacks, increased AI usage by 10%. These efforts helped Ipsos win the 2025 Award for Best Use of AI in Graduate Recruitment. Under her leadership, Ipsos achieved its revenue targets, maintained high engagement (72%), and saw attrition fall to 14%, well below the 21% industry average for market research.